We Chase Unicorns For a Living

The story of the Unicorn that was told thousands of years ago, still finds its way into little girls’ rooms and pop culture. Why? Because the story was simple, original, timeless and inspiring. But more than that, it was a good idea. And that is what we do.

How Matas-Employees Became The Voice of the Brand
Matas Pride
HOW WE BROUGHT MATAS A LITTLE CLOSER
Matas
How we helped the most mocked brand in Denmark
MOKAÏ
How we broke one of the last remaining tabus
Danish Consumer Council
How we hacked the internet’s biggest award show
The Unicorn
How we got the attention of a generation
Copenhagen University College
How we helped save the lives of thousands
Doctors Without Borders
How we launched Netflix’ first Danish show
Netflix
How we reimagined retail
Aldi
How we surprised an entire fan-base
YouSee X Universal Music
How we turned car-sharing into city-caring
GreenMobility
How we got people to pick public transport
Copenhagen Metro
How we turned pension on its head
Heap
Empty Arms
Doctors Without Borders
How we measles an issue again
Doctors Without Borders

CLIENTS

We don’t care much about prestige, size or budgets. But we do care about clients who share our vision about making work that’s worth people’s time.

OUR FOUR LEGS

CULTURE

Creative work needs good culture like a carrot needs rich soil. So we work hard to have the best possible conditions, where ideas and people can grow and are nourished with the utmost care and attention. Because ultimately, the best work comes from the best people, and the best people need the right, well … soil.

CREATIVITY

It almost goes without saying. But let’s do it anyway. Creativity is at the core of everything we do, from strategy to idea to the final execution. Because when it comes to business, no matter what yours is, creativity goes a long way – it breaks the clutter, breaks convention and finds a place in hearts and minds.

COLLABORATION

Collaboration is everything. Without it you rarely accomplish anything. From clients to directors, experts to influencers, we believe the best solutions come from working with the best in their field. But collaboration is as much an external approach as what we do internally, within our four walls, every single day. 

CRAFT

Sure, you shouldn’t judge a book by its cover. But it is what makes us pick it from the shelf. Same goes for good communication: what it is, is just as crucial as how it looks, feels and tastes. So we put as much attention into the craft, as the idea itself, because craft is what it takes for work to stand out and stand the test of time. 

Where

Njalsgade 21G, 3.

DK — 2300 København S

Contact

+45  31 77 40 30
mv@theunicorn.dk

Martin Vibe, CEO